Gifts should feel like people.

Funny people. Sentimental people. Hard-to-buy-for people. People who have everything. People who deserve a little something — and people who absolutely don't need anything, but you're buying it anyway.

Love, Boo. is about finding something that feels like them.

Thoughtful, funny, personalised and sometimes a little bit extra.

Because the best gifts don't just say “I bought you something.”

They say, “I know you.”

BOO /buː/ noun, unofficial Arabella. Daughter. Inspiration.
Occasional source of chaos.
The reason behind the name. 💗

So, who is Boo?

Well... technically, she isn't me. 😂

Boo is my daughter Arabella.

It's been her nickname for as long as I can remember, and when I started looking for a name for this little gifting business of mine, I kept coming back to the idea that a gift is really just another way of sending someone a little bit of love.

You choose it. You wrap it. You write the card.

Love, Boo. x

How did we get here?

Love, Boo. started as the gifting side of my other business, You're Welcome Co.

What began as a few personalised products and creative ideas started becoming... well, a lot more than a side project.

The range grew. The ideas definitely grew. And eventually it became pretty obvious that the gifting side deserved a personality, home and brand of its own.

So Love, Boo. was born.

Not to become another enormous catalogue of generic gifts with someone's name slapped on them.

Quite the opposite.

I want this to be a carefully curated collection of things I'd genuinely be excited to give someone myself.

Some will make you laugh.

Some will be sentimental.

Some will be personalised.

Some will be completely unnecessary.

Those are often the best ones.

A little extra always helps.

We believe gifting should be fun.

That's why you'll find personality in everything we do — from the products and packaging to the slightly inappropriate things we occasionally write on them.

We make gifts for birthdays, celebrations, teachers, work besties, clients, Christmas, big milestones, tiny wins and random Tuesdays when someone just needs reminding that they're pretty great.

And if you want to make it personal?

Even better.

Names. Messages. Dates. In-jokes. Little details that turn a gift into their gift.

And yes, we do corporate gifting too.

But we're not particularly interested in making another box containing a branded pen and a notebook nobody asked for. 😂

Love, Boo. creates thoughtful, personality-led gifting for clients, teams, events, settlements, celebrations and the people who help make your business what it is.

Branded when you want it. Personal when it matters. Never boring.

Good people deserve good gifts.

That's really it.

No complicated philosophy.

Just good things, made and chosen with care, for people worth making a fuss over.

And we'll happily do the hard part.

You can take the credit.

Love,
Boo. x 💗